RP TCM CLINIC “REBALANCE & LIMITLESS ”
REBALANCE & LIMITLESS
White light interweaves, transforming into billions of pristine feathers,
Sealed within a crystalline cocoon, awaiting awakening.
Feathers in the sky weave into a crane,
Gliding elegantly into your inner landscapes.
From this moment, life finds its scale in lightness and limitlessness.
You and the light are reborn together.
White light interweaves, transforming into billions of pristine feathers,
Sealed within a crystalline cocoon, awaiting awakening.
Feathers in the sky weave into a crane,
Gliding elegantly into your inner landscapes.
From this moment, life finds its scale in lightness and limitlessness.
You and the light are reborn together.
平衡 & 無限
白光交織,化作億萬枚潔白的羽
封存於晶透的繭,等待喚醒
羽在天空中編織成鶴
優雅滑翔入妳的內在山河
從此,生命有了輕盈且無限的刻度
妳與光,一同煥然新生
白光交織,化作億萬枚潔白的羽
封存於晶透的繭,等待喚醒
羽在天空中編織成鶴
優雅滑翔入妳的內在山河
從此,生命有了輕盈且無限的刻度
妳與光,一同煥然新生

Inheriting Millennia of Wisdom, Redefining Modern Wellness
Upon entering RP TCM CLINIC, you are greeted not by a cold clinical atmosphere, but by a realm of pure white silence. On the feature walls, the "RP" monogram is intricately woven into an Architectural White Sandstone Relief, using the solidity of stone to simulate an ultimate softness.
This is our artistic interpretation of "Medical Precision"—utilizing the rigidity of stone to carry visual fluidity; carving infinite delicate undulations and layers within extreme rationality and order.
Upon entering RP TCM CLINIC, you are greeted not by a cold clinical atmosphere, but by a realm of pure white silence. On the feature walls, the "RP" monogram is intricately woven into an Architectural White Sandstone Relief, using the solidity of stone to simulate an ultimate softness.
This is our artistic interpretation of "Medical Precision"—utilizing the rigidity of stone to carry visual fluidity; carving infinite delicate undulations and layers within extreme rationality and order.
承襲千年智慧,演繹當代養生
走進 RP TCM CLINIC,首先迎接你的,不是冰冷的醫療場域,而是一片純白的寂靜。牆面上錯綜交織著 "RP" 品牌圖騰的建築白沙石浮雕,以岩石的堅實,模擬出極致的柔軟。
這是我們對「醫學精準」的藝術化演繹——用石材的剛性,承載視覺的柔性;在極致的理性與秩序中,鑿刻出無數細膩的起伏與層次。
走進 RP TCM CLINIC,首先迎接你的,不是冰冷的醫療場域,而是一片純白的寂靜。牆面上錯綜交織著 "RP" 品牌圖騰的建築白沙石浮雕,以岩石的堅實,模擬出極致的柔軟。
這是我們對「醫學精準」的藝術化演繹——用石材的剛性,承載視覺的柔性;在極致的理性與秩序中,鑿刻出無數細膩的起伏與層次。

Spatial Philosophy: The Inner Karesansui
As your gaze wanders through the space, you discover a contemporary "Karesansui" (Dry Landscape) garden.
As your gaze wanders through the space, you discover a contemporary "Karesansui" (Dry Landscape) garden.
- The White Flow (The Wall):The white sandstone relief on the backboard represents the "white sand" of the Karesansui. The fine mineral grain presents a warm, matte texture under the light, simulating the flow of energy. Though solid and still, it creates a rhythm akin to water under the caress of light and shadow.
- The Grounding Stone (The Desk):The reception desk stands as the "Master Stone" of the garden—steady and warm. It bears the weight of light, offering a stable anchor for floating thoughts.
- The Breath of Life (The Greenery):The solitary yet elegant plant in the corner represents life breaking through the soil. It reminds us that beyond medical rigor, life is meant to unfurl naturally.
空間哲學:內在的枯山水
視線游移於空間之中,你會發現這裡是一座當代的「枯山水」庭園。
視線游移於空間之中,你會發現這裡是一座當代的「枯山水」庭園。
- 白牆之流動:背板上的白沙石浮雕,是枯山水中的「白砂」。細緻的礦物顆粒在光影下呈現溫潤的啞光質感,模擬著能量的流動。雖是靜止的固體,卻在光影的撫觸下產生了如水般的韻律。
- 櫃台安定之石:接待台如同庭園中那顆核心的「主石」,穩重而溫潤。它承載著光的重量,為浮動的心緒提供了一個安定的錨點。
- 綠的生命之息:那一株孤傲而優雅的植栽,是生命力的破土。它提醒著我們,在醫學的嚴謹之外,生命本該如此自然舒展。


Design Narrative:
We transcend the sterile, scientific imagery of Probiotics and NMN, poeticizing them as the "feathers of the longevity crane." Visually, countless microscopic feathers glowing with an iridescent white radiance (symbolizing super-strains and longevity factors) float and coalesce in the ether.
They are not merely microscopic restorative agents, but the fundamental units that constitute "health and longevity." This process of "transformation from feather to crane" symbolizes how a magnificent vitality is constructed, starting from the most microscopic balance.
We transcend the sterile, scientific imagery of Probiotics and NMN, poeticizing them as the "feathers of the longevity crane." Visually, countless microscopic feathers glowing with an iridescent white radiance (symbolizing super-strains and longevity factors) float and coalesce in the ether.
They are not merely microscopic restorative agents, but the fundamental units that constitute "health and longevity." This process of "transformation from feather to crane" symbolizes how a magnificent vitality is constructed, starting from the most microscopic balance.
設計敘事:
我們昇華益生菌與NMN冰冷的科學形象,將其詩意化為「長壽鶴的羽毛」。
畫面中,無數微小的、發著白光彩虹的羽毛(象徵超級菌株與長壽因子),
正在空中飄浮、聚合。
它們不僅是微觀的修復因子,更是構成「健康長壽」的最小單位。
這種「由羽成鶴」的過程,
象徵著從微小的平衡開始,構建出宏大的生命力。
我們昇華益生菌與NMN冰冷的科學形象,將其詩意化為「長壽鶴的羽毛」。
畫面中,無數微小的、發著白光彩虹的羽毛(象徵超級菌株與長壽因子),
正在空中飄浮、聚合。
它們不僅是微觀的修復因子,更是構成「健康長壽」的最小單位。
這種「由羽成鶴」的過程,
象徵著從微小的平衡開始,構建出宏大的生命力。


Core Concept: REDEFINE PERFECTION
When we speak of "Perfection," we refer not to superficial flawlessness, but to the awakening of inner vitality. Like the vivid "Magenta" hidden beneath the pure white, it is a dormant energy waiting to burst forth. Here, every treatment is a ritual of "Restoration." Through medical technology.
When we speak of "Perfection," we refer not to superficial flawlessness, but to the awakening of inner vitality. Like the vivid "Magenta" hidden beneath the pure white, it is a dormant energy waiting to burst forth. Here, every treatment is a ritual of "Restoration." Through medical technology.
核心意念:REDEFINE PERFECTION
當我們談論「完美」,我們指的不是表面的無瑕,而是內在生命力的甦醒。就像那抹隱藏在純白之下的「洋紅」,它是一種蓄勢待發的能量。 在這裡,每一次的療程都是一次「還原」的儀式。
當我們談論「完美」,我們指的不是表面的無瑕,而是內在生命力的甦醒。就像那抹隱藏在純白之下的「洋紅」,它是一種蓄勢待發的能量。 在這裡,每一次的療程都是一次「還原」的儀式。




Brand Strategy | Singapore Visual Strategy, Identity & Packaging | LIUJIAYUN Studio, Taiwan Product Origin | Japan
Rooted in Asia, designed for the world. A collaborative masterpiece uniting expertise from Singapore, Taiwan, and Japan to reimagine TCM branding.
