LIUJIAYUN Studio bridges design and art through a poetic aesthetic, grounded in commercial insight. We eschew generic visuals to craft a bespoke language for each brand—distilling its deepest narratives, personality, and values into a visual force that moves people.
Specializing in strategic brand identity and high-end design, we integrate identity, packaging, publishing, art, space, and music. By transforming commercial objectives into concrete, scalable visual systems, we engineer a bespoke Brand Blueprint. We precisely capture market attention and empower premium positioning, unlocking unprecedented commercial potential—ensuring every brand radiates its own unique brilliance amidst the tides of time.
Trusted by leading brands across industries. Past collaborations include major chain bookstore Eslite Corporation, Singapore premium skincare RP TCM CLINIC & BEAUTE ON, global fashion cosmetics NARS, 50-year heritage tea brand Ever Trust Tea, Japanese high-end wellness Wellness One Co., Ltd., French pastry studio Arc & Art, European artisan chocolate AMOVO, and Chinese internet giants NetEase Games (Onmyoji) & Alibaba Group — among many other distinguished companies and brands from Taiwan, America, Japan, Singapore, China, Dubai, and Australia.
Specializing in strategic brand identity and high-end design, we integrate identity, packaging, publishing, art, space, and music. By transforming commercial objectives into concrete, scalable visual systems, we engineer a bespoke Brand Blueprint. We precisely capture market attention and empower premium positioning, unlocking unprecedented commercial potential—ensuring every brand radiates its own unique brilliance amidst the tides of time.
Trusted by leading brands across industries. Past collaborations include major chain bookstore Eslite Corporation, Singapore premium skincare RP TCM CLINIC & BEAUTE ON, global fashion cosmetics NARS, 50-year heritage tea brand Ever Trust Tea, Japanese high-end wellness Wellness One Co., Ltd., French pastry studio Arc & Art, European artisan chocolate AMOVO, and Chinese internet giants NetEase Games (Onmyoji) & Alibaba Group — among many other distinguished companies and brands from Taiwan, America, Japan, Singapore, China, Dubai, and Australia.
LIUJIAYUN — Designer, Artist & Researcher of Poetic and Musical Aesthetics. With 15 years of commercial design experience, a formal design education, and a lifelong practice in fine arts, she brings together profound artistic depth and sharp market judgment. Her expertise spans visual identity system development, hand-drawn and digital illustration, editorial layout design, and refined print craftsmanship — integrating brand language and material systems to create an identity with strong recognition and extensibility.
Having honed her craft at Eslite Bookstore and a brand strategy firm in Tokyo, she has collaborated across borders with a keen understanding of brand positioning and market trends. She continues to explore the intersection of culture, humanity, and commerce — translating inspiration and expertise into a visual narrative that is uniquely the brand's own.
Her works have been showcased in prestigious publications such as Asia-Pacific Design, DESIGN360°, BranD Magazine, Typography in Graphic Design, Color Appeal in Packaging, TIMA for TEA – Branding & Packaging Designs of Tea, PACKAGING OF THE WORLD, INDIGO Design Award, and Circle, as well as in numerous leading magazines, design books, and prominent design websites worldwide.
Having honed her craft at Eslite Bookstore and a brand strategy firm in Tokyo, she has collaborated across borders with a keen understanding of brand positioning and market trends. She continues to explore the intersection of culture, humanity, and commerce — translating inspiration and expertise into a visual narrative that is uniquely the brand's own.
Her works have been showcased in prestigious publications such as Asia-Pacific Design, DESIGN360°, BranD Magazine, Typography in Graphic Design, Color Appeal in Packaging, TIMA for TEA – Branding & Packaging Designs of Tea, PACKAGING OF THE WORLD, INDIGO Design Award, and Circle, as well as in numerous leading magazines, design books, and prominent design websites worldwide.
Holistic brand design & strategy:
BRAND IDENTITY / LOGO / VI / PACKAGING / TYPOGRAPHY / ART DIRECTION / BRAND COPYWRITING / BRAND MASCOT / BOOK / WEBSITE / PRODUCT / BESPOKE MUSIC
For any inquires and requests, please do not hesitate to write to us.
liujiayun.art@gmail.com
LIUJIAYUN Studio 以詩意美學跨越設計與藝術，以商業洞察為基礎。我們摒棄泛用的視覺形式，只為品牌淬鍊專屬語言，將其深層的故事、個性與價值，轉化為觸動人心的視覺力量。
專注於策略性品牌識別與高端設計，整合品牌形象、包裝、出版、藝術、空間與音樂等多元領域，將商業目標轉化為具體、可擴展的視覺系統，量身訂製專屬「品牌藍圖」。精準捕捉市場目光，賦能高端溢價，釋放前所未有的商業潛力——使每個品牌在時代洪流中，綻放屬於自己的光芒。
深受各產業領導品牌信賴。過往合作品牌包括大型連鎖書店「誠品股份有限公司」、新加坡頂級保養「RP TCM CLINIC」、「BEAUTE ON」、國際時尚彩妝「NARS」、50年老字號茶葉「長信名茶」、日本高端保健「日本ランド株式会社」、「株式会社ウェルネス‧ワン」、網路多元服務企業「戰國策集團」、植萃肌膚保養「LOVISM」、法式甜點工作室「食在有藝 Arc&Art」、歐洲手工巧克力「 AMOVO」、中國互聯網巨頭，網易遊戲、阿里巴巴集團、陰陽師 Onmyoji，等多家來自臺灣、美國、日本、新加坡、中國、杜拜、澳洲的知名企業與優秀品牌。
專注於策略性品牌識別與高端設計，整合品牌形象、包裝、出版、藝術、空間與音樂等多元領域，將商業目標轉化為具體、可擴展的視覺系統，量身訂製專屬「品牌藍圖」。精準捕捉市場目光，賦能高端溢價，釋放前所未有的商業潛力——使每個品牌在時代洪流中，綻放屬於自己的光芒。
深受各產業領導品牌信賴。過往合作品牌包括大型連鎖書店「誠品股份有限公司」、新加坡頂級保養「RP TCM CLINIC」、「BEAUTE ON」、國際時尚彩妝「NARS」、50年老字號茶葉「長信名茶」、日本高端保健「日本ランド株式会社」、「株式会社ウェルネス‧ワン」、網路多元服務企業「戰國策集團」、植萃肌膚保養「LOVISM」、法式甜點工作室「食在有藝 Arc&Art」、歐洲手工巧克力「 AMOVO」、中國互聯網巨頭，網易遊戲、阿里巴巴集團、陰陽師 Onmyoji，等多家來自臺灣、美國、日本、新加坡、中國、杜拜、澳洲的知名企業與優秀品牌。
劉家芸｜設計師＆藝術家＆詩與音樂美學研究者。 擁有15年商業設計經驗，出身設計科班，自幼習畫，兼具深厚藝術底蘊與對市場的敏銳判讀。專精視覺識別系統建構、手繪與數位插畫、版面編排設計及精緻印刷工藝，整合品牌語言與物料系統，打造兼具高度辨識度與形象延展性的完整識別體系。曾於誠品書店及日本東京品牌策略設計公司深耕歷練，參與多項跨國企業合作，熟悉品牌定位與商品趨勢。持續在文化、人文與商業的交匯處探索新語境，將靈感與專業化為品牌獨有的視覺詩篇。
作品受邀刊登《APD亞太設計年鑑》、《茶の書：茶品牌和包裝設計》、《[BranD] Design Magazine》、《DESIGN360°》、《Typography in Graphic Design》、《包裝中的色彩吸引力》、PACKAGING OF THE WORLD、INDIGO Design Award、Circle 等知名雜誌、設計專書及國內外設計網站，廣受業界矚目。
品牌整體形象規劃／LOGO設計／VI設計／產品設計／包裝設計／字體設計／視覺設計／海報設計／IP角色造型設計／網站設計／品牌文案／音樂授權與訂製 liujiayun.art@gmail.com
作品受邀刊登《APD亞太設計年鑑》、《茶の書：茶品牌和包裝設計》、《[BranD] Design Magazine》、《DESIGN360°》、《Typography in Graphic Design》、《包裝中的色彩吸引力》、PACKAGING OF THE WORLD、INDIGO Design Award、Circle 等知名雜誌、設計專書及國內外設計網站，廣受業界矚目。
品牌整體形象規劃／LOGO設計／VI設計／產品設計／包裝設計／字體設計／視覺設計／海報設計／IP角色造型設計／網站設計／品牌文案／音樂授權與訂製 liujiayun.art@gmail.com
・三度出版传媒《APD亞太設計年鑑No.16》作品收錄
・《茶の書 BRANDING & PACKAGING DESIGNS OF TEA》收錄
・Artpower《Typography in Graphic Design》收錄2件
・Sendpoints Publishing《 BranD Magazine No.43》收錄
・三度出版传媒《APD亞太設計年鑑No.14》作品收錄3件
・三度出版传媒《DESIGN360°雜誌NO.78》作品收錄
・善本出版有限公司《包装的色彩吸引力》作品收錄2件
・INDIGO- Gold Winner for Graphic Design 平面設計 金獎
・TdA 台灣設計聯盟「善的設計 Beneficence Design」入選
・IDA International Design Awards 平面設計 銀獎
・YODEX Young Designers Exhibition/Bronze Award銅獎
・UIIIUIII 教程網「靈感頻道 VI設計專欄 」受邀作品分享
・創立 一百實験行動書店-草率季藝術書展
・FOODEX JAPAN 東京食品展《陽光菓菓sunnygogo》
・CIIE-China International Import Expo
・Beautyworld Japan 國際美容展《Wellness One-REAGEA》
・China Xiamen International Tea Industry Fair
・創立 M-U-S Futur Art & Music Gallery 未來藝術音樂畫廊
・《茶の書 BRANDING & PACKAGING DESIGNS OF TEA》收錄
・Artpower《Typography in Graphic Design》收錄2件
・Sendpoints Publishing《 BranD Magazine No.43》收錄
・三度出版传媒《APD亞太設計年鑑No.14》作品收錄3件
・三度出版传媒《DESIGN360°雜誌NO.78》作品收錄
・善本出版有限公司《包装的色彩吸引力》作品收錄2件
・INDIGO- Gold Winner for Graphic Design 平面設計 金獎
・TdA 台灣設計聯盟「善的設計 Beneficence Design」入選
・IDA International Design Awards 平面設計 銀獎
・YODEX Young Designers Exhibition/Bronze Award銅獎
・UIIIUIII 教程網「靈感頻道 VI設計專欄 」受邀作品分享
・創立 一百實験行動書店-草率季藝術書展
・FOODEX JAPAN 東京食品展《陽光菓菓sunnygogo》
・CIIE-China International Import Expo
・Beautyworld Japan 國際美容展《Wellness One-REAGEA》
・China Xiamen International Tea Industry Fair
・創立 M-U-S Futur Art & Music Gallery 未來藝術音樂畫廊
Awards & Honors
・Gold Winner, INDIGO Design Award (Graphic Design)
・Silver Winner, IDA International Design Awards (Graphic Design)
・Bronze Award, Young Pin Design Award (Awarded at YODEX – The world’s largest student design exhibition, selected from 4,000+ entries)
・Selected Feature, "Beneficence Design" Exhibition | Taiwan Design Alliance (TdA)
Publications & Features
・Asia-Pacific Design (APD) No. 16 | Sandu Publishing
・Gold Winner, INDIGO Design Award (Graphic Design)
・Silver Winner, IDA International Design Awards (Graphic Design)
・Bronze Award, Young Pin Design Award (Awarded at YODEX – The world’s largest student design exhibition, selected from 4,000+ entries)
・Selected Feature, "Beneficence Design" Exhibition | Taiwan Design Alliance (TdA)
Publications & Features
・Asia-Pacific Design (APD) No. 16 | Sandu Publishing
・Asia-Pacific Design (APD) No. 16 | Sandu Publishing
・Asia-Pacific Design (APD) No. 14 | Sandu Publishing (3 Works)
・BranD Magazine No. 43 | Sendpoints Publishing
・Design 360° Magazine No. 78 | Sandu Publishing
・Typography in Graphic Design | Artpower International (2 Works)
・The Color Attraction of Packaging | Shanben Publishing (2 Works)
・The Book of Tea: Branding & Packaging Designs of Tea
・Visual Identity Design Column | UIIIUIII Design Platform (Invited Showcase)
・Asia-Pacific Design (APD) No. 14 | Sandu Publishing (3 Works)
・BranD Magazine No. 43 | Sendpoints Publishing
・Design 360° Magazine No. 78 | Sandu Publishing
・Typography in Graphic Design | Artpower International (2 Works)
・The Color Attraction of Packaging | Shanben Publishing (2 Works)
・The Book of Tea: Branding & Packaging Designs of Tea
・Visual Identity Design Column | UIIIUIII Design Platform (Invited Showcase)
Exhibitions & Fairs
・FOODEX JAPAN | Exhibited with Sunnygogo (Tokyo)
・Beautyworld Japan | Exhibited with Wellness One - REAGEA (Tokyo)
・China International Import Expo (CIIE) | (Shanghai)
・China Xiamen International Tea Industry Fair | (Xiamen)
・Taipei Art Book Fair | Exhibited with 100TEST Experimental Mobile Bookstore (Taipei)
Creative Initiatives
・Founder, M-U-S Future Soul Art & Music Gallery
・Founder, 100TEST Experimental Mobile Bookstore
・FOODEX JAPAN | Exhibited with Sunnygogo (Tokyo)
・Beautyworld Japan | Exhibited with Wellness One - REAGEA (Tokyo)
・China International Import Expo (CIIE) | (Shanghai)
・China Xiamen International Tea Industry Fair | (Xiamen)
・Taipei Art Book Fair | Exhibited with 100TEST Experimental Mobile Bookstore (Taipei)
Creative Initiatives
・Founder, M-U-S Future Soul Art & Music Gallery
・Founder, 100TEST Experimental Mobile Bookstore