LOVISM “AFTER SUN＆PRIOR TO SUN MASK”
洛芙生 曬前&曬後修護面膜 Embark on a journey to release your soul, Sunshine and the ocean are the essence of life, while nature remains our deepest connection to ourselves and our greatest healer.
Inspired by sunshine, the ocean, and the healing power of nature, LOVISM is a botanical skincare brand celebrating beauty in harmony with the environment. Guided by the philosophy of skin-friendly, ocean-friendly, and environmentally conscious beauty, LOVISM brings natural care and the joy of receiving a special gift into everyday skincare rituals.
The brand identity brings together visual design and product packaging through a youthful, minimalist, and contemporary aesthetic, creating a cohesive brand experience inspired by nature.
☞ Project Achievements Following the brand rebranding strategy, the business achieved breakthrough performance:・Accumulated product sales across Taiwan exceeded 900,000 units.・Received over 3,000 positive customer reviews.・Attracted proactive partnership invitations from major live-stream platforms, department stores, and distributors.
Inspired by sunshine, the ocean, and the healing power of nature, LOVISM is a botanical skincare brand celebrating beauty in harmony with the environment. Guided by the philosophy of skin-friendly, ocean-friendly, and environmentally conscious beauty, LOVISM brings natural care and the joy of receiving a special gift into everyday skincare rituals.
The brand identity brings together visual design and product packaging through a youthful, minimalist, and contemporary aesthetic, creating a cohesive brand experience inspired by nature.
☞ Project Achievements Following the brand rebranding strategy, the business achieved breakthrough performance:・Accumulated product sales across Taiwan exceeded 900,000 units.・Received over 3,000 positive customer reviews.・Attracted proactive partnership invitations from major live-stream platforms, department stores, and distributors.
踏上一場旅行解放你的靈魂，陽光與海洋孕育生命，大自然是內在最深層的連結，也是最好的療癒師。
☞ 專案成效加入品牌重塑 (Rebranding) 策略後，業績突破重圍：・全台產品累積銷售突破 900,000 份。・累積超過 3,000 則滿意好評。・廣受各大直播平台、百貨商場及代理商主動邀約
LOVISM 是一個充滿驚喜與期待的質感植萃保養品牌，以「肌膚友善、海洋友善、環境友善」為品牌理念，從自然汲取靈感，針對不同膚質打造高效植萃保養品。關注肌膚的純淨呵護，也珍視海洋生態與自然環境的美好，傳遞兼顧美麗與永續的生活態度，陪伴女孩們在日常保養中，感受如同收到禮物般的喜悅。
以陽光、海洋與自然為靈感，透過年輕、簡約而時尚的視覺語彙，將自然療癒、海洋友善與環境關懷融入品牌形象，串連不同保養品與品牌應用。
以陽光、海洋與自然為靈感，透過年輕、簡約而時尚的視覺語彙，將自然療癒、海洋友善與環境關懷融入品牌形象，串連不同保養品與品牌應用。
☞ 專案成效加入品牌重塑 (Rebranding) 策略後，業績突破重圍：・全台產品累積銷售突破 900,000 份。・累積超過 3,000 則滿意好評。・廣受各大直播平台、百貨商場及代理商主動邀約
Sustainable packaging design
Designed with sustainability and functionality in mind, LOVISM’s minimalist kraft paper box serves as both elegant product packaging and a protective shipping box, reducing the need for additional packaging materials. Its bold typography transforms a simple shipping box into a distinctive brand experience.
Throughout the collection, unnecessary packaging is minimized, while reusable materials and thoughtful structures extend the life of each package, bringing together aesthetics, practicality, and environmental responsibility.
Designed with sustainability and functionality in mind, LOVISM’s minimalist kraft paper box serves as both elegant product packaging and a protective shipping box, reducing the need for additional packaging materials. Its bold typography transforms a simple shipping box into a distinctive brand experience.
Throughout the collection, unnecessary packaging is minimized, while reusable materials and thoughtful structures extend the life of each package, bringing together aesthetics, practicality, and environmental responsibility.
永續環保包裝設計
以永續理念與實用機能為核心，LOVISM 採用簡約牛皮紙盒設計，兼具精緻商品包裝與運送保護功能，可直接寄送，減少額外包材使用。透過鮮明的字體視覺，將簡單的運輸紙盒轉化為獨特的品牌體驗。
整體系列亦盡可能精簡非必要包材，結合可重複使用的材質與巧思結構，延長包裝的使用價值，讓美學、實用性與環境友善自然融合。
整體系列亦盡可能精簡非必要包材，結合可重複使用的材質與巧思結構，延長包裝的使用價值，讓美學、實用性與環境友善自然融合。
Logo Design / Mask Packaging / Product Range Graphics / Photography Planning / 3D Product Animation Planning / Print Finishing Planning
LOVISM’s pre-sun (PS) and after-sun (AS) mask collection combines botanical skincare with an ocean-friendly packaging philosophy. Inspired by the colors of the sea, iridescent gradients and minimalist typography capture the shimmering beauty of sunlight reflecting on ocean waves.
The minimalist yet distinctive AS and PS lettering clearly differentiates skincare needs before and after sun exposure, creating a memorable and cohesive visual identity across the collection. The design celebrates natural beauty while expressing the brand’s commitment to ocean awareness, environmental responsibility, and sustainable beauty.
LOVISM’s pre-sun (PS) and after-sun (AS) mask collection combines botanical skincare with an ocean-friendly packaging philosophy. Inspired by the colors of the sea, iridescent gradients and minimalist typography capture the shimmering beauty of sunlight reflecting on ocean waves.
The minimalist yet distinctive AS and PS lettering clearly differentiates skincare needs before and after sun exposure, creating a memorable and cohesive visual identity across the collection. The design celebrates natural beauty while expressing the brand’s commitment to ocean awareness, environmental responsibility, and sustainable beauty.
標誌設計／面膜包裝／產品系列視覺／攝影企劃／產品3D動畫企劃／印刷工藝規劃／植萃面膜包裝／保養品家族識別
LOVISM 洛芙生曬前（PS）與曬後（AS）面膜系列，結合植萃保養與海洋友善的包裝設計理念。以海洋色彩為靈感，透過幻彩漸層與簡約字體美學，呈現陽光映照海面的粼粼波光。
簡約而鮮明的 AS、PS 字母識別，清楚區分曬前與曬後的保養需求，建立具有記憶點且一致的產品家族視覺。透過包裝美學傳遞自然之美、海洋關懷與環境永續的品牌精神。
LOVISM 洛芙生曬前（PS）與曬後（AS）面膜系列，結合植萃保養與海洋友善的包裝設計理念。以海洋色彩為靈感，透過幻彩漸層與簡約字體美學，呈現陽光映照海面的粼粼波光。
簡約而鮮明的 AS、PS 字母識別，清楚區分曬前與曬後的保養需求，建立具有記憶點且一致的產品家族視覺。透過包裝美學傳遞自然之美、海洋關懷與環境永續的品牌精神。